Product Creation – How To Create A Product That Sells

BLABoss / Bloggin Brandi / Entrepreneur & Biz / Make Money

PRODUCT CREATION – HOW TO CREATE A PRODUCT THAT SELLS. Want to start a business, but not sure what to sell? Whether you want to generate income via affiliate marketing or start creating products of your own, such as: information products and digital products, this video is for you. I’m sharing how I was able to start a brand and private label my own physical products to sell. Learn everything you need to know about new product creation.

⬇️ 50 PRODUCT IDEAS TO START YOUR OWN BUSINESS ⬇️
👉 http://bit.ly/ProductIdeaList

Video Transcript:

00:00:00 hey I’m blogging Brandy and in this video I’m going to be teaching you all about how to create a product or service to sell to your audience so a couple weeks ago we talked about how to come up with the perfect customer and how to build your audience so in this video I figure we talk about how to go through the process of actually creating a product or service to sell to your audience if you don’t know me yet like I said my name is blogg and Brandy and here on this channel we create killer Brands and amazing online experiences

00:00:34 for startups and side Hustlers like yourself so if you’re an entrepreneur you’re definitely in the right place if you’re in the beginning stages of your business you might be wondering what do I sell them which is why you want to stay tuned until the end of this video because I’m giving you 50 ideas that I’ve already created to sell to your audience products can be either tangible meaning that you can touch them and physical like this cup or a product could be something that’s non-tangible or intangible which would be something

00:01:10 maybe like this video you can’t really like touch the video but you can watch it or if you have like an online course something like that that would be an intangible product when you’re creating products and services to sell to your audience maybe on your blog your website social media or your YouTube channel you need to think about the fact that a product or service doesn’t necessarily have to be your own so an example of this might be affiliate links so if you’ve ever heard of Amazon’s affiliate

00:01:42 program it’s just where you’re picking up links and adding them to your blog and your social media and your email list and telling people hey click this link and get this product that I’m recommending and you’re going to get a simple commission from that it’s just an easy way to earn money and sometimes you can partner with other people to sell their products and services there’s different facets of how this can go down or maybe you find a product that someone else is selling and you decide how you

00:02:11 can make it better what modifications can you make can you put it in some type of Kit or pair it with something else or can you maybe have this cup and put a handle on it and make it better so creating a product or service to sell doesn’t necessarily mean that you have to create it from scratch it could be just modifying something something that’s already out there and a really good example of this is private labeling if you’ve ever seen the video about how I created my product or service essentially I had a vape liquid which

00:02:42 are the pins that you smoke and I ordered this product on Alibaba AliExpress and had these shipped over here from overseas and it was just a horrible disaster because it was a regulated product but essentially all I did is put my brand label on the product and sell it as if it was my own so I really didn’t even create a product to sell I just rebranded someone else’s and sold it as if it was my own product now the goal of creating a product or service to sell should be to solve a problem there’s gimmicks and all kinds

00:03:20 of other products that you can create but essentially the best idea is to create a product that solves a problem because people are going to be searching for your product and needing your product and if people need it then they’re going to want to buy it when you’re thinking about what kind of product could solve a problem just thinking about this cup for instance the reason that this cup someone would even buy one maybe because it’s cute but for the simple fact that I don’t have to waste a water bottle or throw away a

00:03:52 plastic bottle so maybe I want to use this so that I can reuse it over and over and not waste plastic or contaminate the rest of the environment when you’re creating your product you’re essentially trying to get people from point A over here to point B over here it might be that you’re trying to get people from point A to point D and you just might be that little C so you might not have the whole puzzle you might just be a piece of the puzzle at this point but eventually your products and services could be the whole puzzle so

00:04:29 don’t go so big just start somewhere so the other thing to remember when you’re creating a product or service to sell is the fact that people buy feelings not products so they’re buying a feeling they’re buying the fact that hey if I buy this cup I’m not going to be a horrible person and destroy the environment I’m actually going to save some plastic and save some water bottles and save the Earth and I’m going to reuse it time and time again that’s the goal of this product but it might not be the goal of your product I’m just saying

00:05:02 that elicits a feeling in people so they’re buying it because of the feeling or they might say oh my gosh it’s so gold and shiny and pretty want that cup it is a feeling that they get on that note you want to make sure that you’re selling people some type of emotion whether it be pain that people are in pain if you think about a doctor or Tylenol they always have business cuz people always have headaches or they’re sick or they need something that they can’t get somewhere else and a doctor can make them feel better urgency is

00:05:36 another when people feel an urgent matter and they need a quick Solution that’s a really good time to kind of like swoop in and give them a solution to their problems or think about the fact of emotion people buy products because of an emotion that they feel if you ever think about birthdays when people have babies or celebrate their birthday that’s a really big occasion and people are really emotional or if it’s a wedding day people are really emotional on their wedding day and they’re like oh my God she’s getting

00:06:08 married it’s going to be the first time she ever does this or the only time and this is my kid so people spend a lot of money on that the other thing that people spend a lot of money on or don’t really care about money at that point in time is when they’re grieving I know it sounds really bad but if you ever hear about Mr Wonderful on Shark Tank he always talks about he really likes birthdays weddings and death because because when people die they spend money or people will spend money on them because they’re like oh my gosh they’re

00:06:36 gone and they’re in a really emotional state so it’s another time that you can kind of think about an emotional reason to sell to people two things that you need to know when you’re developing a product service the first one is what are you providing a solution for what’s the solution that you’re providing so what are you selling and then the second thing that you need to know about selling a product or service or developing to sell is who are you selling to so who is your ideal customer which we talked about before in the last

00:07:07 video you want to have your customer Persona down so if you know what you’re selling and you know who you’re selling to then the rest should be easy right now you know how to create a product or service to sell but I know when you’re getting started it can be a little hard to kind of come up with some ideas so don’t worry I’ve got you covered you can pick up my list of 50 product ideas to help you get started below this video and that’ll help jar your memory or give you some things to kind of get

00:07:40 started with next week we’re going to be talking about how to actually test your product idea that you’ve come up with and beta launch that to your audience and the process for that but until then if you like this video hit the like button below with those beautiful thumbs up share it with your friends or someone you know might benefit from it I’m blogging Brandy thanks for watching and I’ll see you in the next video so don’t forget to subsscribe [Music]

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ABOUT ME:

If we haven’t officially met, Hey I’m Blogging Brandi An EX-Corporate Kool-Aid Drinker, born to be Creator, Female Digital Nomad & Entrepreneur who LOVES RV Living! (oh and Sharing My Advice On YouTube!) Plus, I’m the creator of RVersity, my university for RVers & the name of my other YouTube channel! I’ve also been a licensed cosmetologist for over 17+ years and Graduated From College as a Finance Major… But I decided to quit my job, sell everything to start my own business (and if you’ve seen my story then ya know why I live in an RV aka how I ended up becoming a digital nomad or should I say a “nomadic entrepreneur”)! Now I help others who want to follow in my footsteps…

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This video was originally published on my old Bloggin Brandi YouTube channel and is part of my deleted scenes series.

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